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Impressionism and the 10 Rules of Category Success

Written by Jonathan Simnett

Published on 15 April 2024

Impressionism and the 10 Rules of Category Success
Pivot mastery: Nvidia’s AI Category journey

Pivot mastery: Nvidia’s AI Category journey
23 February 2024

The Hard Yards of Category Design

The Hard Yards of Category Design
22 February 2024

Keeping your Team Onboard your Category Journey

Keeping your Team Onboard your Category Journey
6 February 2024

The Magnificent Seven – the essential components of a first Category Strike

The Magnificent Seven – the essential components of a first Category Strike
6 February 2024

Bye-Bye Digital Assistance, Hello AI Collaboration

Bye-Bye Digital Assistance, Hello AI Collaboration
31 January 2024

The Post Office Scandal – Endless state IT-related failure impacts Europe’s ability to produce Category leaders

The Post Office Scandal – Endless state IT-related failure impacts Europe’s ability to produce Category leaders
17 January 2024

Creating Value. Pivoting from a non-tech Category to a tech Platform

Creating Value. Pivoting from a non-tech Category to a tech Platform
2 January 2024

Why Marc Benioff’s `Trailblazer` should be on your Christmas reading list

Why Marc Benioff’s `Trailblazer` should be on your Christmas reading list
20 December 2023

AI Data Centres. Can a District become a Category Leader?

AI Data Centres. Can a District become a Category Leader?
19 December 2023

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